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Cabelas Announces New Store Location in El Paso, Texas

October 28, 2016

 

50,000-square-foot store expected to open in the fall of 2017 SIDNEY, Neb. --(BUSINESS WIRE)

 

Cabela’s Incorporated (NYSE:CAB), the World’s Foremost Outfitter® of hunting, fishing and outdoor gear, announced today it will expand its presence in Texas by bringing the company’s unique retail experience and new store design to El Paso.

 

The store will join the new West Towne Marketplace development located off Exit 8 of Interstate 10 near Paseo del Norte, offering customers a convenient location in an expanding shopping area. River Oaks Properties, El Paso’s premier retail developer, is the developer of the open-air retail and entertainment destination.

Construction on the 50,000-square-foot store is expected to begin this year, and Cabela’s anticipates a fall 2017 opening. Upon opening, it will become the seventh Cabela’s location in Texas, joining Fort Worth, Buda, Allen, Waco, Lubbock and League City.

 

“We are focused on continuing to build and expand the Cabela’s brand and retail footprint,” said Tommy Millner, Cabela’s Chief Executive Officer. “El Paso presents a great opportunity to better serve our established customers throughout western Texas and southern New Mexico, and to introduce Cabela’s to additional outdoor enthusiasts in the region. We are excited to provide a store designed specifically for the outdoor activities and needs of that area.”

 

The store will offer customers an immersive outdoor experience with a 360-degree wildlife-display feature, dozens of museum-quality taxidermy mounts, vintage outdoor photos and memorabilia, and a regionally specific theme and habitat feature.

 

Additionally, the store will include an archery and firearm tech room, indoor archery range and Bargain Cave, along with thousands of outdoor products displayed using Cabela’s new layout that dedicates more square footage to the company’s core areas in hunting, fishing, camping and recreational shooting.

The new layout also will allow a more flexible product assortment as outdoor activities change throughout the year, resulting in more in-season and regionally specific gear.

 

Cabela’s expects to employ approximately 125 full-time, part-time and seasonal employees at the store, most of whom will come from the surrounding area.

 

About Cabela’s Incorporated

 

Cabela’s Incorporated, headquartered in Sidney, Nebraska, is a leading specialty omni-channel retailer of hunting, fishing, camping, shooting sports, and related outdoor merchandise. Since the Company’s founding in 1961, Cabela’s® has grown to become one of the most well-known outdoor recreation brands in the world, and has long been recognized as the World’s Foremost Outfitter®. Cabela’s offers a wide and distinctive selection of high-quality outdoor products at competitive prices while providing superior customer service. Cabela’s also issues the Cabela’s CLUB® Visa credit card, which serves as its primary customer loyalty rewards program. Cabela’s stock is traded on the New York Stock Exchange under the symbol “CAB”.

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